Professionally individual: e-mailing online vouchers

The contents of this page refer to bauma 2022. Information on bauma 2025 will follow here in due course.

Send online vouchers by customized e-mail

To provide the best possible support for this option, we offer you a sample e-mail to invite customers. This option offers individualization possibilities but requires careful handling of the voucher numbers.

Your checklist—what you should bear in mind

  • When sending online vouchers by e-mail, you cannot track who you already invited. Hence, please make sure to not assign online voucher numbers and online voucher links twice.
  • Everything your clients need to know for redemption you will find in our customizable sample mail to invite customers.

Additionally, the striking voucher banner with link to the online registration offered in the bauma Exhibitor Shop can be used free of charge.

How to organize the e-mailing of online vouchers

  1. Sign in to the bauma Exhibitor Shop with the Messe München account login details.
  2. In the section Passes and tickets, click on Vouchers for visitor tickets (for ticket management) and order the desired number of online vouchers by clicking on the button Order vouchers.
  3. Then open the menu item Invite visitors or Download the online vouchers as Excel file and select the variant Online vouchers as Excel file as the campaign type.
  4. The list is also available again in the download overview.
  5. After having successfully placed your order, you will receive an Excel list with voucher numbers and links which you can also download under the section Ordered vouchers.
  6. You create your own mailing campaign and integrate the voucher links into your invitation mail manually.

Sample mailing

You will also find a sample letter for your customers in the Exhibitor Shop.

Good to know

Why is it necessary to register vouchers prior to the event?

Important for your customers: the vouchers can only be used when they registered online in advance. Vouchers cannot be redeemed at the entrance.

How to prevent problems with ticket loss / pass control / lead management

To prevent problems with ticket loss, pass control or lead management, do not redeem several vouchers in your own name or by using a wrong name / e-mail address for your clients. This is also important in view of a possibly necessary upload of a G certificate, as the system checks whether the name of the ticket holder and that of the uploaded certificate match.

What am I charged for?

As a matter of course, we only invoice the vouchers that are actually used to access the trade fair.

You can track the status in the portal under the section “Manage vouchers and invitations”.

We will also charge vouchers that your clients used in case you cancel your participation.

How to manage redeemed vouchers

Already prior to the event, you can see who redeemed your voucher and you can contact the clients again.

Ticket resale

The resale of vouchers is not permitted.