Fun and Action with THINK BIG!

The THINK BIG! career event is the perfect opportunity for students to learn about a wide range of professions within the construction machinery industry. And for exhibitors, it is the ideal platform to get today's young people excited about the technical professions of tomorrow.

Young talent for the industry

THINK BIG! is an initiative of the VDMA and Messe München. Together with our exhibitors, at bauma 2025, we would once again like to inspire students for technology, motivating them for technical apprenticeships and courses of study in the construction machinery industry.

The tried and tested format offers young visitors hands-on activities at the company stands, supervised by the respective trainees and workshop managers. On the "Werkstatt-Live!" stage, they will be screwing, explaining, chatting and interviewing on excavators and the like. The apprentices will present their training and career in a relaxed atmosphere.

You would like to visit THINK BIG! at bauma 2025 with your class (7-11)?

In due course you will get all the important information for your visit here!

Review: THINK BIG! at bauma 2022

The career event for students took place for the fourth time at bauma 2022. During the 5 working days of bauma 2022, we were able to welcome around 12,000 pupils from the 7th to 11th grades from all types of schools.

On the "Werkstatt Live!" stage, apprentices, accompanied by the two presenters Mike and Ina, showed what they learn in their apprenticeship, "live" on large machines. Along the way, Mike and Ina interviewed them about their future plans and their lives. Female apprentices and role models also showed young girls that technical professions are not a male domain.

Around 20 companies, institutes and associations invited you to their stands at the ICM Foyer of Messe München to produce small workpieces, try out simulators, experiment and find out about technical apprenticeships and courses of study.

Would you like to get an impression for yourself? You can find the highlights on the VDMA's YouTube channel!

Impressions THINK BIG 2022!

Partners involved


Bauer Group / bbw Bildungswerk der Bayerischen Wirtschaft e.V. / Georg Fritzmeier GmbH & Co.KG / GEDA GmbH / Hawe Hydraulik SE / Kiesel GmbH / Komatsu Germany GmbH / LandBauTechnik - Bundesverband e.V. / Liebherr Group of Companies / Wacker Neuson Vertrieb Deutschland GmbH & Co. KG / Zeppelin GmbH

Construction industry:

Hauptverband der Deutschen Bauindustrie e.V. / LEONHARD WEISS GmbH & Co. KG / STRABAG BMTI GmbH & Co. KG / Wayss & Freytag Ingenieurbau AG

Universities and colleges:

RWTH Aachen / TU Dresden / TU Freiberg / TU Hamburg / TH Cologne / TU Munich / TH Ulm / IAB Weimar